Plan your year of 2027 with precision. Access our monthly and annual calendars for Brazil, with all national holidays and commemorative dates already marked. Choose below the view you need and download it for free.
Marketing Calendar 2027: Opportunities to Take Advantage Of
- January:Universal Brotherhood (01/01).
Opportunity: "Start the New Year" campaigns focused on goals, fitness, organization, and school supplies. Period of stock clearance and summer promotions. - February:Carnival (16-17/02).
Opportunity: Searches for trips, costumes, drinks, and events. Anticipate your tourism campaigns and seasonal products. - March: Consumer Month (15/03).
Opportunity: Create a "Black Friday of the first half." Ideal for reactivating customers with offers on electronics, fashion, and services. - April:Easter (Good Friday 03/04).
Opportunity: Sales of chocolates, wines, and grocery products. Tourism sector boosted by the extended holiday. - May:Labor Day (01/05) and Mother's Day (10/05).
Opportunity: Mother's Day is the second strongest retail date. Focus on gifts, flowers, restaurants, and experiences. - June:Valentine's Day (12/06) and Corpus Christi (04/06).
Opportunity: Increased searches for dinners, gifts for couples, romantic trips, and fashion. The holiday is an extra chance for the tourism sector. - August:Father's Day (09/08).
Opportunity: Important date for electronics, men's clothing, tools, and experiences such as dinners and outings. - September:Independence of Brazil (07/09).
Opportunity: Long holiday (Monday). Excellent for short trip campaigns and local tourism. - October:Children's Day (12/10).
Opportunity: Total focus on toys, games, and electronics for the children's audience. The national holiday also boosts tourism. - November:Day of the Dead (02/11) and Black Friday (27/11).
Opportunity: Black Friday is the biggest sales event of the year. Plan aggressive offers, logistics, and remarketing campaigns starting in October. - December:Christmas (25/12).
Opportunity: The most important date for retail. The shopping journey begins in November. Focus on gifts, decoration, food, and fashion for the end-of-year festivities.